Descripción del puesto

Job Objective

The Community Manager is responsible for building, engaging, and nurturing the brand’s digital community across social media platforms. This role ensures a consistent, elevated brand voice while fostering meaningful connections with guests, followers, and partners. The position plays a key role in enhancing brand awareness, reputation, and guest loyalty through dynamic content and real-time interaction.

Key Responsibilities

Community Engagement

• Manage and monitor all social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
• Respond promptly and professionally to comments, messages, and reviews.
• Foster conversations and build relationships with followers, guests, and brand advocates.
• Identify and engage with influencers, partners, and local communities.

Content Management

• Support the planning and execution of the social media content calendar.
• Publish content aligned with brand guidelines and campaign objectives.
• Collaborate with creative teams to ensure high-quality visuals and storytelling.
• Adapt tone and messaging to reflect a refined, luxury brand identity.

Brand Reputation

• Monitor online sentiment and guest feedback across platforms and review sites.
• Escalate sensitive issues or complaints to the relevant departments.
• Ensure all responses align with brand standards and service excellence.

Campaign Support

• Assist in the execution of digital campaigns, launches, and activations.
• Promote events, seasonal offers, and key brand moments.
• Coordinate with PR and Marketing teams to amplify brand exposure.

Analytics & Reporting

• Track engagement metrics, audience growth, and campaign performance.
• Provide regular reports with insights and recommendations.
• Monitor trends and competitor activity to inform strategy.

Collaboration

• Work closely with Marketing, PR, Sales, and Operations teams.
• Align messaging with overall brand and commercial objectives.
• Support partnerships with influencers and content creators.

Requisitos

Qualifications

• Degree in Marketing, Communications, Hospitality, or related field preferred.
• Previous experience in social media management or digital marketing, ideally within hospitality, luxury, or lifestyle brands.
• Experience managing multiple platforms and brand accounts.

Core Competencies

• Excellent written communication and storytelling skills
• Strong understanding of social media platforms and trends
• Brand sensitivity with an eye for aesthetics and tone
• Customer-centric mindset
• Creativity and attention to detail
• Ability to manage multiple tasks in a fast-paced environment
• Analytical mindset with knowledge of social media metrics and tools

Preferred Skills

• Experience with social media management tools (e.g., Hootsuite, Sprout, Meta Business Suite)
• Basic knowledge of photography, video, or content editing
• Familiarity with influencer marketing and partnerships
• Multilingual (English and Spanish mandatory)

Beneficios

We offer over 80 exclusive benefits, on top of all statutory entitlements.